South America Programs and Outreach Efforts: To promote the understanding of strategic issues important to the U.S. and Latin America relationship to improve the quality of life of citizens around the globe while effectively marketing and positioning Texas A&M University in Latin America. Food Safety Conference in Brazil: An event that brought together academia, government and business in the industry to set the agenda for this industry in Brazil. Latin American Session on A&M’s iTunes U website: Position the Texas A&M brand in Latin America. Marketing material tailored to Latin America: Prepare brochures and press releases on strategic issues and distributed to relevant media.
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